The 11 Best Video Editing Apps You Must Use In 2018

Social videos are convincing, and they resonate with users; this is good news. Many brands, however, still struggle to create high-quality, professional videos that they can share on social media as a strong representation of their brand. But with the incredible technology available today, we have more resources than ever before to make this task more manageable. One year ago, we wrote about the 5 best video editing apps in 2016, but a lot has changed and improved since then- including some of the apps we’d originally written about! In this recently updated post, we’re going to look at 11 of the best video apps and software for 2017 that will cover all your video editing needs, along with some best social video practices. Social video has never been so much essential to online marketing. It’s automatically more engaging and dynamic than plain-text posts or even posts with images, meaning it can more effortlessly grab a users’ attention. Videos can also be more persuasive marketing tools. Viewers will retail about 95% of a message after watching it through video, as opposed to just 10% when reading the same message in text.

The video editing apps and tools on this list offer a wide range of different features. Some are excellent video editors, while others have unique peculiarities like the ability to create incredible time-lapse videos, or 50’s inspired comedy reels. The first 8 are mobile apps, and the last 3 are professional-quality desktop editors. Between these 11 tools, you’ll be able to create every video you’ve ever dreamed of, even if you have little to no experience. Filmora is known for its incredible video editing software, so it’s no surprise that their video editing app FilmoraGo maintains that high standard. This app allows you to trim a video clip, create subtitles and text, speed up the content, add filters, and add overlays. You can add music to the video, which will play in the background. You can also add different themes, like a Charlie Chaplin theme, which adds relevant visual effects and, in some cases, music. FilmoraGo is free, but has in-app purchases you can choose from. It’s available for both iOS and Android, and it’s easily one of the best video editing apps out there. Magisto is an easy-to-use editing app.

Their goal is to turn images and videos into stories in just a few seconds. This app can enhance your videos in a few quick clicks. Once you choose an image or video, you’ll choose an “editing style,” with options including real estate, memories, storyteller, dance, and more. Each will come with music suggestions, but you can add your own music from your library or get music for commercial use. It combines these features with your video to help you achieve the effect that you were going for, giving your video an extra added touch. Magisto is free for both iOS and Android users, though they have a business plan that allows you to reorder movie scenes. Adobe Premiere Clip is another one of our best video apps that comes from a big-name editing tool. Unlike the full desktop version, this app has more simplified features. It still accomplishes its mission to help users “create, edit, and share” videos. They have two editing styles that you can choose from when you get started.

Their automatic editing option will quickly generate a clip based on your uploaded video, where you customize the pace of the video, the music, and the order of clips. Their freeform editing lets you trim the video clip, sequence it, and edit it manually. Like other tools on this list, you can add in the music of your choice from your library, and you can share the video with the app’s community if you want to. Adobe Premiere Clip is a free app, and I think it’s effective without needing to upgrade to any of the paid plans if you’re looking for an app that will help you edit easily and quickly. Overvideo is the only video editing app on this list that is only for iOS devices, so Android users may want to skip this one. If you want to add subtitles to your video (but don’t want to do so on every social platform separately), this app is my best recommendation.